19 June 2020
As the COVID-19 crisis eases, AXREM, the trade association representing the interests of suppliers of diagnostic medical imaging, radiotherapy, healthcare IT and care equipment in the UK is proposing a new model of communication with suppliers, indirect channel partners, NHS and Independent Sector Organisation end user customers and key opinion leaders, an outcome of the learning from the COVID-19 experience.
During lockdown, companies have, by necessity, adapted quickly to online communication and face-to-face meetings have not been possible. Whilst this is positive in terms of cost and environmental, there is a place for face-to-face meetings in our imaging community, using a balanced approach. AXREM are therefore proposing future engagement models – “virtual first”, “virtual preferred” and “face to face”.
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